Art Directing

Cognitive Plant Advisor

IBM needed an explainer video to show off their IoT (Internet of Things) solution for manufacturing plants. At Superlux, I art directed and animated this day-in-the-life story of a plant manager overhauling his operation with IBM solutions.

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Cloud Brokerage Services

IBM needed a video marketing campaign for their Cloud Brokerage Services. At Superlux, I art directed this series of animated videos, with each one focusing on a specific type of customer and their pain points.

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Kenexa

Kenexa needed shareable content that catch what people’s attention in order to promote their talent recruitment software. At Superlux, I art directed this campaign of online videos, which IBM used in accompaniment with blog posts to reach new users.

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